Farfetch começa a vender Balenciaga com exclusividade no Brasil

 Desde ontem, quarta-feira (30.08), a Farfetch passa a vender no Brasil as coleções da Balenciaga.

A primeira coleção disponível será a de Autumn Winter 2017, assinada por Demna Gvasalia. Para este lançamento, a Farfetch preparou um shooting exclusivo, com cliques de Robbie Fimmano no Tate Modern, em Londres. Os cliques tem styling de Chrissi Smith (Feminino) e Tony Cook (Masculino) e o filme de campanha, dirigido por Sam Hiscox, estará online em breve no canal da Farfetch no Youtube.

All Eyes On Balenciaga: Take control in Demna Gvasalia’s game-changing new collection

Wear Balenciaga, and expect to be watched. We’re taking the label’s AW17 collection underground in our latest fashion story, capturing Demna Gvasalia’s inimitable vision via CCTV. This is nonchalant glamour for an attitude-filled season ahead.

The story focuses on two models perturbing London’s C.C.T.V system. The AW17 Balenciaga items they are wearing attract the camera’s attention, which starts zooming in on details, instead of filming the general city. Aesthetically you can see a mixture of different video styles as if they were shot by slightly different C.C.T.V systems.

Credit details for the story:

The images were shot at the Tate Modern

Photography by Robbie Fimmano

Film by Sam Hiscox

Music by Andrew Broder

Womens styling by Chrissi Smith

Mens styling by Tony Cook

Male model: http://www.prm-agency.com/men/men/1106438/marc-luloh

Female model: http://www.premiermodelmanagement.com/women/women/3955-sophie-klock/